GEM—7—Poster Variation 15 E
The M of the GEM is modeled after the museum’s and pyramids’ architecture.
Ornate in feel; Does it work?
I was told that it would work if the first letter, the G, is the ornate one and the later two (EM) are regular font types.
I did that and it did not look as good!

The poster with the Ornate M logotype:

Tags: Branding, Design, GEM Logo, GEM Poster, Identity
